Bright Institute

Question
How can motion design bridge the gap between scientific research and regional climate policy?
Medium
Motion
Year
2022
Role
Motion Designer / Director / Producer
Skills
Motion Design, Directing, Producing, Brand Identity, Visual Design, Editing

A comprehensive communication package and motion design explainer for a proposed climate change institute in Lusatia.

Details

Working alongside project leader PhD Susan Jackson, I developed the visual identity and narrative assets to pitch the Bright Institute.

The centerpiece is a motion design film that articulates the regional climate challenges and introduces the leadership team to stakeholders.

Process

  1. Synthesized complex scientific goals into a clear narrative script for the Lusatia region
  2. Developed a cohesive branding system and visual language for the institute
  3. Storyboarded and animated a motion design explainer to visualize climate challenges
  4. Designed a supporting information package and website to facilitate stakeholder outreach
  5. Directed the final production to ensure the project's mission resonated with potential partners

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